PM-006 Individual Activity 2: Drug Brand Names
- Due No due date
- Points 0
- Questions 6
- Time Limit None
- Allowed Attempts Unlimited
Instructions
If you've ever seen television commercials for prescription drugs, you know that the names often sound pretty strange. But these names weren't picked randomly! In fact, pharmaceutical companies spend a lot of time and money developing their brand names. To learn more about the prescription drug-naming process, read the article "With a Name Like Xalkori...” by David Schultz:
http://www.slate.com/articles/health_and_science/medical_examiner/2013/08/drug_name_confusion_fda_regulations_and_pharma_create_bizarre_new_names.html.
Then, answer the following questions based on what you learned in the article.